Member Spotlight
Every post the Federation has filed under Member Spotlight.
Member spotlight: her first market tent
A small-batch cheesemaker is setting up a farmers market tent for the first time this season, after two years of wholesale-only sales. She told us what surprised her…
Read postThe buyer building a bigger case again
A specialty cheese buyer spent the last two years trimming her case to whatever her budget could carry. This spring, for the first time in a while, she's…
Read postMember spotlight: the counter that started talking protein
A specialty cheese counter noticed its youngest customers were asking about protein content, not provenance. The cheesemonger running it told us how she rebuilt her pitch without changing…
Read postMember spotlight: an early handoff
A farmstead creamery's founder handed the vat over to her daughter two years earlier than either of them planned. She told us what she wishes someone had told…
Read postMember spotlight: her first entry form
A second-year apprentice at a Midwest farmstead creamery is filling out her first competition entry form this spring. She told us what almost stopped her from doing it.
Read postMember spotlight: the quiet membership
A corporate-sponsored membership seat renews every year on autopilot and almost never shows up to anything. This spring, for the first time in three years, someone behind it…
Read postMember spotlight: the log she started keeping
A farmstead cheesemaker in her second year built her own batch-tracking log from a spreadsheet template and a lot of trial and error. It's holding up better than…
Read postMember spotlight: the route she rebuilt twice
A regional distribution rep lost two of her accounts during last year's closures and had to decide whether to shrink her route or rebuild it. She told us…
Read postMember spotlight: the counter that added a second case
A small-town cheese counter grew into a second display case this winter, and the manager credits a certification she almost didn't finish for making the expansion less of…
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